top of page

Reducing Attrition with Proactive Talent Management: An RPO Approach

Writer's picture: Ivana VukoticIvana Vukotic

Reducing Attrition

As a veteran of the recruitment industry, I've seen many companies struggle with high attrition rates. Reducing attrition is one of the main topics discussed today - and for a good reason. Namely, losing talented employees can be a major blow to any organization, leading to lost productivity, decreased morale, and increased costs associated with recruitment and training.


What do companies usually do to reduce employee attrition?


Over the years, I've seen many different approaches to talent management. Some companies try to minimize attrition by offering perks like free lunches or gym memberships, while others focus on increasing salaries or offering more flexible work arrangements.


While these approaches can be effective to a certain extent, they often fail to address the root causes of attrition.


That's where Recruitment Process Outsourcing (RPO) comes in.


Partnering With an RPO Provider to Reduce Attrition


RPO providers offer a range of services designed to help companies manage their recruitment activities more effectively. By outsourcing some or all of their recruitment activities to an RPO provider, companies can benefit from the provider's expertise and resources - while also freeing up internal HR teams to focus on other strategic initiatives like lowering employee attrition rates.


One of the key advantages of using an RPO provider is the ability to be more proactive in talent management. Rather than waiting for vacancies to arise and then scrambling to fill them, RPO providers can build and maintain talent pools, creating a pipeline of potential candidates for future roles. This approach allows businesses to be more agile and responsive to changes in the market, while also reducing the time and costs associated with recruitment.

RPO approach in attrition reduction

Another advantage of RPO is the ability to provide a more engaging candidate experience.


To create a positive candidate experience, it's important to think about the entire recruitment process from the candidate's perspective. This includes everything from the initial job posting to the final hiring decision. Candidates want to feel that they're being treated fairly and respectfully throughout the process and that their time and effort are being valued.


Find out more about the top reasons for rejected offers.


RPO providers can use advanced recruitment technologies to create customized recruitment marketing campaigns and to engage candidates in a more personalized way. This can help businesses to attract and retain high-quality candidates, while also building their employer brand.


But only by working with an RPO provider that truly understands the importance of candidate experience, businesses can create a positive and engaging recruitment process that helps to build a strong and resilient workforce.


By partnering with an RPO provider, companies can also gain valuable insights into the factors that contribute to attrition.


You can find the attrition formula in our article: Reality Check: The Different Faces of Attrition Costs.


By analyzing data on employee turnover, RPO providers can identify patterns and trends, and offer recommendations on how to improve workforce retention metrics. This might include changes to company culture, training and development programs, or other initiatives designed to improve employee satisfaction and engagement.


Talent acquisition trends show that up to 92% of candidates abandon the application process when it is overly lengthy or complicated.


According to a study by LinkedIn, 83% of candidates say a negative interview experience can change their mind about a role or company they once liked. Furthermore, 42% of candidates refuse job offers due to a bad interview experience.


On the other hand, according to a survey by IBM, companies with strong candidate experience are twice as likely to be viewed as innovative and three times as likely to be viewed as a great place to work.


In terms of the benefits of RPO, a study by Everest Group found that companies that use RPO providers experience 43% lower cost-per-hire and 72% faster time-to-hire, on average.


These statistics underscore the importance of candidate experience and the potential benefits of partnering with an RPO provider to improve talent management strategies. By prioritizing candidate experience and leveraging the expertise of RPO providers, businesses can attract and retain high-quality talent while also improving their bottom line.


Learning from my experience, RPO can be a powerful tool to minimize attrition and build a strong talent pipeline. By working with a trusted RPO provider, companies can improve their recruitment processes, engage with candidates more effectively, and ultimately improve their bottom line.



Reducing Attrition with Proactive Talent Management: Key Takeaways


  • High Attrition Challenges: Employee turnover negatively impacts productivity, morale, and recruitment costs.

  • Limitations of Traditional Approaches: Perks, salary increases, and flexible work arrangements often fail to address the root causes of attrition.

  • Role of RPO: Recruitment Process Outsourcing (RPO) is one of the best recruitment solutions. It offers expertise to streamline recruitment, build talent pools, and reduce hiring time and costs.

  • Improved Candidate Experience: RPO providers enhance recruitment through personalized campaigns and advanced technology, fostering better candidate engagement and employer branding.

  • Data-Driven Insights: RPO partnerships analyze turnover data to identify trends and recommend hiring strategies for improving retention and workplace culture.

  • Proven Benefits: Companies using RPO report 43% lower hiring costs and 72% faster hiring times, with better candidate experiences linked to stronger employer reputation.


Reducing Attrition with Proactive Talent Management: Frequently Asked Questions


What is employee attrition?

How to reduce attrition?


Ivana Vukotic is a Business Development Manager at Serendi.


With over 15 years of experience in human resources and recruiting, Ivana is well-versed in the dynamic developments of the talent market and provides tailored solutions for our clients.


“I’ve spent over a decade helping organizations across Central and Eastern Europe region identify and develop talent, supporting over 20 businesses in their growth. I am constantly inspired by overachievers who push boundaries and set new standards, and I strive to bring that same drive to every aspect of my work, contributing to a 25% cost savings year-over-year to my clients.”



bottom of page